Getting workers home safe to their whānau

Site Safe
+ Octave

Site Safe is a not-for-profit organisation whose training and tools keep Kiwi employees and businesses safe and healthy. With over 3 million visits each year the website plays a pivotal role in giving people the right skills, knowledge and attitudes to get home safe to their whānau everyday. Site Safe wanted to make it easier for people to access the wide range of training, products and support they provide through the website.

Together, we:

  • enable 65,000 people to easily find training courses and support over 280,000 resource downloads each year
  • created designs and content to do the hard work so people don’t have to, for a diverse audience including small businesses, large businesses and people new to Aotearoa
  • built a CMS and Dynamics 365 integrations to support a connected health and safety experience across multiple digital channels.

“Site Safe is a not-for-profit organisation whose training and tools keep Kiwi employees and businesses safe and healthy. With over 3 million visits each year the website.”

— Adam Still, Customer Experience Manager

Conversations with crane operators and concrete pourers

The best way to understand something is to experience it, so we threw ourselves into a Site Safety course. Understanding the end-to-end journey from signing up for a Site Safety Card to the follow-up training material helped us identify improvements to make the website easier. We smoothed out the registration process, making it easier to book individual or multiple people on one or more courses. It’s an intuitive experience, supporting Site Safe’s goal of increasing people’s health and safety knowledge through seamless course bookings.

Empowering people to take ownership of health and safety

Health and safety can feel like a lot of extra work for busy people, so the design works hard to help people find what they need quickly. Colours, based on high-vis clothes, help identify and differentiate topics, whilst the modern refreshed brand is easier to read even on worksites. We had a lot of fun making the website interesting to use, from the wheelbarrow ‘shopping cart’ to the construction-related icons. We shaped guidelines to set tone and voice, helping Site Safe create professional and inclusive content, supporting those new to the industry or who don’t speak English as a first language.

Saving time through elegant integrations with a headless CMS

Using Wagtail as a headless CMS alongside a Django and next.js framework means Site Safe can use the same functionality, branding and infrastructure across multiple websites, making them easier to maintain and improve. 

Data in other systems had evolved over time, but hadn’t kept up with the needs of people using or administering course bookings. We needed to integrate Dynamics 365 and other systems whilst displaying data in the new, user-friendly visual design. By making it easy for people to enter data in the new website we freed up Site Safe staff from correcting data errors and double-handling data entry, enabling them to spend time on higher value tasks.

Technical recommendations supporting a connected health and safety experience

Our technical improvements stretch into the physical world too: every construction site visitor needs a Site Safety Card to show they’re allowed on a construction site. We built a system to apply for a new Site Safety Card that verifies the photo is indeed a face in focus. Instead of maintaining the existing separate Learners app, we recommended using Google Pass and Apple Wallet. This made a complex, logged in process into a simple two-click approach that didn’t need internet access, easily enabling people to bring up their photo and course history. We also advised Site Safe on Single Sign On so people can have a seamless experience with all of their health and safety learning.

Strategic thinking to share Site Safe’s expertise widely

By creating a respectful partnership and thinking long-term across digital products, we created a website experience to meet Site Safe’s goals now and in the future. Site Safe can now share their knowledge of health and safety to help thousands of Kiwis get home safe to their whānau everyday.